Customer Experience (CX) in Government: Tools and Techniques to Understand How to Improve Processes and Services

MACo’s 2023 Summer Conference Solutions Showcase features thought leaders and industry experts presenting resources and best practices to assist local governments. Check out this session hosted by Guidehouse! 

About Guidehouse: 

Complexity demands a trusted guide with the unique expertise and cross-sector versatility to deliver unwavering success. Guidehouse works with organizations across regulated commercial and public sectors to catalyze transformation and pioneer new directions for the future. 

 

SOLUTIONS SHOWCASE SESSION: 

Title: Customer Experience (CX) in Government: Tools and Techniques to Understand How to Improve Processes and Services 

Description: Government officials know that society has come a long way toward creating a more human-centered government, but there are still obstacles to create services that meet the needs of the people. During this session, experts will discuss how customer experience (CX) techniques can be better integrated into government. A data-driven, empathetic, and practical approach to customer experience research and customer journey mapping will empower agencies to improve service delivery and processes for end-service recipients. Don’t miss this session on how customer journey mapping can help agencies think through process improvements in a way that can provide better tools and services, while also reducing waste and inefficiencies. 

Date: Thursday, August 17, 2023 

Time: 03:00 PM−03:30 PM 

Be sure to register for MACo’s Summer Conference to attend this session and many more! 

 

MACo’s Summer Conference, “Where the Rubber Meets the Road,” will be held at the Roland Powell Convention Center in Ocean City, MD, from August 16-19, 2023. 

Learn more about MACo’s Summer Conference: